I'm buying another toothbrush in the Prime Day deals so my partner stops stealing mine – and our favorite is half-price

(Image credit: Future / Oral-B)

A good electric toothbrush at an affordable price point is hard to come by these days, but during sales events like Amazon Prime Day there's a fantastic opportunity to snag some of the best electric toothbrushes at a discount. Right now, my brush of choice the Oral-B iO3 is now $49.99 (was $99) is on discount with an additional $10 voucher at Amazon, and in the UK it's down to £75 from £160 at Amazon.

In both regions, that's a fantastic deal; it's the lowest-ever price we've seen in the US and comes pretty close in the UK too (the best price we've seen here was £60 at the end of last year, but it's unlikely we'll see a repeat of that price until Christmas-time). This package also comes with a handy travel kit; a case for your brush and brush heads as well as a stand for the heads when you're at home to keep them clean.

As with all Prime Day deals, you'll need a Prime membership if you want to snag a good deal; you can sign up for $14.99 per month, or make use of the 30-day Amazon Prime free trial (or a six-month free trial for 18-24-year-olds), to take advantage of this great low price.

Today's best Amazon Oral-B iO3 deal

The iO range is usually a more expensive option in Oral-B's range of electric toothbrushes, but this is a decent deal on the entry-level option that's also bundled with a few handy extras. It doesn't boast many high-end features but it has the basic ones you really need to brush your teeth effectively and efficiently, including a two-minute timer and a visible pressure sensor. Plus, you get a refill holder, charger pouch and travel case included for free.

Oral-B's iO range features some of its next-generation tooth cleaning tech, and while the Series 3 is far from the most advanced, it's a noticeable improvement for me upon my old toothbrush. When I had to temporarily switch back to my old brush while travelling last week, my teeth felt slightly grimy all week, in contrast to the fresh feeling the iO3 offers.

The handy travel accessories are not only helpful to keep things organized, but also great for hygeine; though you might find the head stand a little grating to repeatedly clean.

If you'd like to explore your options, then check out our guide to the best electric toothbrushes.

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Josephine Watson (@JosieWatson) is TechRadar's Managing Editor - Lifestyle. Josephine is an award-winning journalist (PPA 30 under 30 2024), having previously written on a variety of topics, from pop culture to gaming and even the energy industry, joining TechRadar to support general site management. She is a smart home nerd, champion of TechRadar's sustainability efforts as well and an advocate for internet safety and education. She has used her position to fight for progressive approaches towards diversity and inclusion, mental health, and neurodiversity in corporate settings. Generally, you'll find her fiddling with her smart home setup, watching Disney movies, playing on her Switch, or rewatching the extended edition of Lord of the Rings... again.

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Today's best Amazon Oral-B iO3 deal

Amazon's early Prime Day sale - quick links